Service Designer

H&M Group
As a Service Designer you will collaborate with business challenge owners to support finding relevant direction by leaning on the human-centered design approach. Together with your team you will deliver concepts that meet end-users’ needs and business goals and be the ambassador for the end customer view and designer’s mindset. You are responsible for creating preconditions for co-creation and innovative processes through collaboration, workshops, and visualization. You will also be dissecting business challenges and applying design thinking methodologies to develop customer centric outcomes. Furthermore, you will be responsible for:
- Surface problem areas but also opportunity areas by understanding the customer experience and to design for the most impactful moments
- Driving desirability validation during early stages of problem/ solution fit and product/ market fit
- Supporting the team to navigate ambiguity (especially early explorations) by defining clear frameworks and way of working
- Coaching and sharing of design thinking best practices
Who are you?
We believe you can create insights, concepts and strategies tangible by visualization, communication, and presentation by simplifying the complex. As a Service Designer you will have great impact in this team; therefore, we think you have ability to apply design thinking to both concrete and strategic challenges. We believe that you can lead the team through exploration and validation phase and communicate the value of design as well as onboard colleagues in design thinking. To be successful in this role we think that you have experience of:
- Design thinking and Co-creational design methods
- Qualitative and quantitative customer research and testing
- Segmentation/ Target group/ Persona/ Needs groups
- Customer journey mapping and Storyboarding
- Lo-fi prototyping
- Value proposition design
- Service blueprints
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